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Subscription Flow
Super Pawbox
Subscription flow
2020
Key responsibilities/achievements
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Bespoke iconography, illustration and calls to action
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Brand development
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Project and web developer manangement
A series of questions designed to get to know our client's furry friends, their needs, and their preferences regarding food so they can tailor a box of treats and toys to every dog.
My thought process with this design was to create a sense of excitement, inspired by the feeling you get when unwrapping presents. The combination of a simple but informative UX/UI and a playful call to action that symbolises playing with your pet, captures data quickly and effectively in a snappy yet friendly manor.
superpawbox.com

Eco Tooth
Subscription flow
2020
I particularly enjoyed the challenges of designing this quick-fire questionnaire that enables you to customise an eco-friendly toothbrush subscription that later arrives at your doorstep.
I created a sense of depth and perspective through a design style called neumorphism. I was inspired by this light and dark shadow effect due to its similarity with the cleanliness of dentistry. Additionally, I opted for a data-focused style of illustration to capture bristle strength and the frequency of delivery.

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